A student recently asked me "How can I improve my grade in RES 351, I just don't understand it!" This student was hardworking and just struggled with the topics she was dealing with in this class. This is very common among students that I teach and would like to share some of my insight into ways that a students can get an A+ in this class.
First, you must understand the following paragraph. Northwest Airlines applied mathematical models to determine which customers in its database were currently responsible for most of its profitability and which customers were not currently profitable but had similar characteristics to the most profitable customers. Northwest Airlines utilized _____ to identify these customers. Now I'm not going to just give you the answer in this blog post. You must find the answer in your readings, or in the full RES 351 final exam answers guide. Once you understand this question, you will be well on your way to a great grade in business research.
Next, believe it or not, is Wikipedia. They have a wealth of information about business research and this will help you obtain a deeper grasp of the topics discussed. Just go to the business research page and see where it takes you.
Lastly, never give up. Just because you don't understand something on the first try does not mean its impossible. It will take time and dedication to your studies to fully understand the concepts behind this complex topic. See if we can help by checking our our RES 351 Final Exam Guide.