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MKT 421 Week 5 - Environmental Factors Paper

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What's inside the MKT 421 Week 5 Study Guide?

  • Week 5 Essay on Environmental Factors Paper
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Assignment Instructions

Select an organization with which you are familiar that conducts both domestic and global marketing.

Write a 1,050- to 1,400-word paper in which you identify and analyze the differences in environmental factors in two countries of your choosing and their effect on marketing decisions of your chosen organization in the two countries, specifically:

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