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MKT 421 Week 5 Individual - Map the Supply Chain Paper


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MKT 421 - Map the Supply Chain Paper

  • Week 5 Essay on Supply Chain Mapping in Marketing
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  • Perfect APA Formatting in .docx file
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Assignment Instructions

Write a 750- to 1,000-word paper that identifies each link in the supply chain and the purpose and value in each. For example, if the shoe industry were to be chosen, the supply chain might look something like:

Preview of MKT 421 Week 5 Essay

Supply chain logistics is a fundamental component of the global economic system. Goods can change hands from a variety of different global companies, which some form of value being added at each stage. In the context of marketing, the following paper will map the supply chain of the solar panel industry. This is a growing industry that has seen a massive amount of growth over the last 10 years. Each major piece of the supply chain will be outlined in detail, which includes the manufacturer, distributer, and retailer

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